Comments on: For $200,000 a year, a subway station name

By: At Atlantic Ave., an updated name with a corporate twist :: Second Ave. Sagas

At Atlantic Ave., an updated name with a corporate twist :: Second Ave. Sagas — Tue, 15 May 2012 16:30:52 +0000

[...] we learned back in June of 2009, the MTA is earning $200,000 annually for 20 years for the right to append the name of the new arena to the subway station name, and the new moniker is now showing up on maps and at the station. [...]

By: What’s In a Name? MBTA Sells Out Boston In Its Naming Rights Plan « Transit on the Line

Tue, 13 Dec 2011 23:00:28 +0000

[...] nor is it unique in some of its attempts to close the funding gap. About a year ago, Boston joined New York, Chicago, Philadelphia, Austin, Toronto, and New Jersey in the growing list of North American [...]

By: Interviewing Jay Walder: Labor relations and revenue sources :: Second Ave. Sagas

Tue, 30 Nov 2010 06:04:20 +0000

[...] rights deal with Apple has gotten a decent amount of attention over the last few weeks. I know the Barclays deal was the first major MTA naming rights deal. Are there other efforts being made to identify naming [...]

By: Chicago turns to naming rights deals for added revenue :: Second Ave. Sagas

Chicago turns to naming rights deals for added revenue :: Second Ave. Sagas — Fri, 12 Nov 2010 07:11:41 +0000

[...] to pony up the dollars to name the 7 stop at Willets Point after Citi Field, but it secured a 20-year, $4-million commitment from Barclays to append the name of the Nets’ new arean to the Atlantic Ave./Pacific St. hub. [...]

By: In Philadelphia, the wrong approach to naming rights :: Second Ave. Sagas

In Philadelphia, the wrong approach to naming rights :: Second Ave. Sagas — Wed, 23 Jun 2010 16:06:38 +0000

[...] subway station beneath it will have a new name. For $4 million spread out over 20 years, Barclays will pay the MTA for the naming rights to the station, and straphangers will get off at Atlantic Ave./Pacific [...]

By: Joel Epstein

Joel Epstein — Tue, 23 Feb 2010 17:58:08 +0000

I disagree. Hate advertising as much as the next guy but mass transit is not getting built and upgraded, even in NYC, as quickly as it needs to be. Why not take the cash if it serves the greater good? Just don’t give the system away for free… be agrressive in cutting the best deals for the transit agency. Here’s my perspective from Lalaland where we have a long way to go before we have an adequate subway and light rail network.

http://www.huffingtonpost.com/.....84361.html

http://www.huffingtonpost.com/.....69462.html

By: Taking a lesson in station naming rights from Chicago :: Second Ave. Sagas | A New York City Subway Blog

Fri, 19 Feb 2010 06:41:54 +0000

[...] after being rebuffed by the Mets and Citi over a station naming rights deal in Queens, the MTA secured an annual payment from Barclays to append a corporate moniker to the Atlantic Ave./Pacific St. stop. The Barclays Center will one [...]

By: Paul Hanson

Paul Hanson — Thu, 29 Oct 2009 03:21:48 +0000

I think you people are thinking way too small here.

Naming rights for stations? Come on.

Let’s sell the naming rights for the lines…

JetBlue Rockaway Line

ING Culver Local

Twizzlers Broadway/7 Av Express

By: In Chicago, private money to renovate a station :: Second Ave. Sagas | A New York City Subway Blog

Mon, 26 Oct 2009 21:17:59 +0000

[...] few months ago, the MTA unveiled the details of its first subway station naming rights contract. For $200,000 a year over 20 years, Barclays will attach its name to the Atlantic Ave./Pacific St. [...]

By: Dubai Gets A Metro » INFRASTRUCTURIST

Dubai Gets A Metro » INFRASTRUCTURIST — Wed, 09 Sep 2009 19:07:45 +0000

[...] balance sheets of so many transit authorities and municipalities across the US, they may prove a trendsetter in that decision as in so many [...]