Sep
11
An old announcement, not really out of date
By
While digging up some background information on my post this morning about the MTA’s anti-terror ad campaigns, I came across a gem of a subway public service announcement on Korey Kay & Partners’ website. KKP has long been the MTA’s go-to advertising agency, and one of its favorite ads to promote comes to us from the dark ages of 1993.
I remember seeing this one in the subways, and at the time it was very appropriate. As you can see above (click here for a larger version), the ad plays on the MTA’s notoriously unreliable public address system. Fifteen years, the MTA swore they were working to improve the PA system. Based on what I hear on the trains and in stations every day, I’m guessing that the PA overhaul is one project not quite there yet.
