When the MTA released its subway satisfaction survey last week, it also published a similar one concerning the buses, and I didn’t pay it much attention. As with the subway survey, the bus examination used a similarly flawed scale and still found 70 percent of riders satisfied with local bus service. In one sense, that’s a shockingly high number considering how unreliable and slow local bus service can be.
This week, Allan Rosen at Sheepshead Bites drilled down on both the results of and the process behind the MTA’s bus service, and he too is less than impressed. As bus service varies wildly across routes and boroughs, Rosen, a former bus planner with the MTA, is critical of the sample size, the rankings and the way the survey ignores customer feedback on proper bus routing. His conclusion on the survey: “They first draw their conclusions, then pick and choose the data they want to show to back up those conclusions. In this case the MTA wanted to show that a majority of riders are content with the service they provide.”
That, in a nutshell, is why the bus surveys don’t tell us much. But there’s a bigger issue at work here: The bus surveys targeted only those who ride the bus. If the MTA wanted to find out why people aren’t satisfied with bus service, the agency needs to find people who don’t or no longer ride the bus and ask them why. In such a survey, one would find routing issues, speed (or lack thereof) and an unreliable schedule to be the prime disincentives and a clear reason why bus ridership is on the decline. That’s a survey worth doing.
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